FOOD FOR THOUGHT
Is this the future of luxury in the digital space? How will it simulate the quality of service customers can get in-store? Are they targeting a different demographic from their typical LVMH consumers?
LVMH prepares for launch of multi-brand virtual department store
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AuthorMirei Takashima Claremon, PhD, is a global marketing expert who focuses on deciphering cross-cultural consumer differences. Archives
August 2017
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